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Online salesNovember 10, 20265 min read

How to record your business sales and expenses step by step

Many small businesses sell well but don't know how much they really earn. Money comes in and out, mixes with personal funds, and at month's end nobody knows where it went.

Keeping a record doesn't have to be complicated. With a spreadsheet and a daily habit you can see your business clearly.

1. Separate your money from the business's

This is the first step. Use a different account, wallet, or cash box for the business and pay yourself a salary. Mixing everything makes it impossible to know whether the business is profitable.

2. Record every sale

Log date, product, quantity, price, and payment method. If you receive orders from your Vallen catalog, you already have each order's detail, saving you from typing everything from scratch.

3. Record every expense

Classify expenses to understand where money goes.

  • Merchandise or raw materials
  • Packaging and shipping
  • Advertising and tools
  • Transport and utilities
  • Personal expenses (separately)

4. Review weekly and monthly

Each week, spend fifteen minutes reviewing. Each month, calculate sales minus expenses to learn your profit. Compare with the previous month to spot trends.

5. Use the data to decide

Identify your most profitable products, your heaviest expenses, and your strong months. With that information you can adjust prices, buy better, and plan promotions.

A simple, consistent log is one of the best time investments. Separate your finances, record everything, and review regularly: you'll have the clarity to grow with informed decisions.

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