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Online salesNovember 5, 20266 min read

How to offer home delivery in your city without the hassle

For many customers, the convenience of getting their order at home weighs as much as the price. If you sell in your city, offering local delivery gives you an edge over distant stores and slow couriers.

The challenge is doing it without chaos. With a few clear rules you can deliver well, control costs and keep customers happy.

Define your delivery zones

You don't have to cover the whole city. Split the map into zones by distance and assign each a shipping fee. Nearby zones can be cheaper or even free above a certain amount.

That avoids calculating a different fee for every customer.

Calculate the real cost

Add fuel or courier fee, time and packaging. Decide whether you charge the full shipping, share it or include it in the price.

A minimum order for free delivery is usually a good way to raise the value of each sale.

Choose how to deliver

Depending on your volume, you can combine options.

Start with the simplest and change when volume demands it.

  • Deliver yourself on zone routes
  • Hire a courier per order or per day
  • Use a local delivery app
  • Also offer a pickup point

Group deliveries into fixed time windows

Instead of going out with each order, define windows: for example, orders until 12 pm are delivered that afternoon and later ones the next day. This saves time and fuel.

Communicate those schedules in your catalog and when confirming each order.

Confirm and update at every step

Ask for the address and a clear landmark, confirm the time and let them know when the order leaves. An 'on my way' message prevents the customer from being absent or impatient.

If you charge on delivery, remind the customer of the exact amount.

Well-organized local delivery becomes a competitive advantage. Clear zones, calculated costs and fixed schedules let you grow without losing control.

This week, map your delivery zones and set the cost for each.

Publish your delivery terms next to your catalog

With Vallen you share your catalog with one link and receive orders on WhatsApp ready to coordinate delivery.