1. Improve your photos
Photos are the first thing evaluated. Use natural light, a clean background, and several angles. A blurry or dark photo conveys distrust, even if the product is excellent.
2. Show clear prices
A customer who can't find the price will probably leave. Show prices and variants upfront, and clarify shipping costs or conditions to avoid surprises at the end.
3. Structure it so choosing is easy
A messy catalog is tiring.
- Categories with simple names
- Best sellers at the top
- Short descriptions with what matters
- Variants grouped in a single product
4. Build trust
Include reviews or customer photos, your exchange policies, and clear contact details. First-time buyers need to feel they can trust you.
5. Make ordering easy
Every extra step makes someone drop off. With Vallen, customers build their order and send it via WhatsApp with one button, total already calculated. That cuts questions and shortens the path to purchase.
6. Test, measure, repeat
Change one thing at a time, like the main photo or category order, and watch whether orders rise. Over time you'll learn what works for your audience.
Improving conversion doesn't require more investment, just more care: good photos, clear prices, structure, trust, and a simple ordering process. Adjust little by little and watch more visits become customers.