1. Define where you ship
List the cities, areas, or countries you cover. If you only do local delivery or in-store pickup, say so from the start.
2. Explain the costs
Detail whether shipping is flat, by zone, or by weight. If you offer free shipping above a certain amount, state it clearly.
3. State the timing
Give a realistic range, such as '24 to 48 hours in the city' or '3 to 5 days to other areas'. It's better to promise a bit more and deliver.
4. Clarify how orders are prepared
Say how many hours you need to pack, which days you dispatch, and how you'll notify the customer when the order leaves.
5. Plan for problems
Explain what happens if the package arrives damaged, is delayed, or the customer isn't home.
- Deadline to report damage
- Whether you ask for photos as evidence
- Who pays for a reshipment
- How it's resolved: exchange or refund
6. Publish it where it's visible
Put a summary in your catalog and the details in your FAQ section. Send the link whenever someone asks about shipping.
A good shipping policy builds trust and saves you from explaining the same thing a hundred times. Write it once, keep it updated, and use it as part of your customer service.