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Digital catalogNovember 8, 20266 min read

Digital catalog for barbershops and personal care products

A modern barbershop offers much more than a haircut: beard care, treatments, packages and products customers take home. The problem is that if everything is explained by word of mouth or on a list taped to the wall, sales are lost.

A digital catalog lets you show services and products with clear prices that customers can check on their phone before arriving.

Separate services and products

Create two main sections: services (haircut, beard, eyebrows, coloring, packages) and products (waxes, oils, shampoos, combs). Each with subcategories so it is easy to browse.

Include the approximate duration of each service; it helps the customer plan their visit and helps you organize your schedule.

Create packages that raise the average ticket

Combine services that complement each other: haircut + beard, haircut + eyebrows or a group package for events. A special package price encourages choosing more than one service.

You can also build gift product kits, such as beard oil, comb and balm in a single presentation.

Photos that sell

Show real results of your haircuts and beards with the client's permission, and clean photos of each product with its size and presentation. Before and after photos build a lot of trust.

Bookings through WhatsApp

Add the contact button so customers can message you and reserve their slot. Define hours, grace period and cancellation policy, and share them in your catalog to avoid misunderstandings.

  • Opening hours and days off
  • Late arrival policy
  • How to reschedule an appointment
  • Accepted payment methods

Sell products between appointments

Many customers ask which product you use on their hair. Take advantage: recommend it, show them the catalog and note their order so they pick it up on their next visit or you send it.

A WhatsApp reminder when the product they bought runs out generates recurring sales with little effort.

Share your catalog everywhere

Put the link in your Instagram profile, your WhatsApp status and a visible QR code inside the shop. That way anyone passing by can see your services and prices in seconds.

A digital catalog organizes your offer, raises the value of each visit and saves you from explaining prices over and over.

Start with your five most requested services and your three star products.

Publish your barbershop catalog

Services, packages and products in a single link, with direct orders to your WhatsApp.