1. Split by type of use
Customers think first about what they want the bike for. Use categories that speak their language.
- Mountain
- Road
- City and leisure
- Kids
- Spare parts
- Accessories and safety
- Workshop services
2. Include the specs that decide the purchase
For each bike list frame size, wheel size, material, number of speeds, and brake type. Add the recommended rider height: it's the detail that prevents the most returns.
3. Make part compatibility clear
For tires, chains, brakes, and derailleurs, write which sizes or systems each part works with. If you're unsure, invite the customer to send a photo of their bike before buying.
4. Show real, detailed photos
One full side shot, one of the drivetrain, and one of the brakes. For used bikes, show the wear too to build trust.
5. Publish your workshop services with prices
Basic tune-up, gear adjustment, wheel truing, or assembly. A visible price, even a 'from' price, encourages customers to book.
6. Suggest the accessories people always need
Helmet, lights, lock, pump, and bottle cage. Mentioning them next to the bike raises the order value without pressure.
7. Keep availability up to date
Sizes sell out fast. Mark what's unavailable and offer special orders when your supplier allows it.
A clear catalog turns technical questions into orders. Organize by use, detail sizes and compatibility, and let customers reach WhatsApp with the decision nearly made.